Use Real Pardot-Specialist - 100% Cover Real Exam Questions [Feb-2022]
Dumps Brief Outline Of The Pardot-Specialist Exam - PrepPDF
Topics of Salesforce Pardot-Specialist: Salesforce Certified Pardot Specialist Exam
The Salesforce pardot-specialist exam measures the expertise and skills of an applicant relevant to the goals below. An applicant should have hands-on experience on the Lightning Platform designing custom applications and have demonstrated the application of all the below features/functions. The syllabus for the pardot-specialist dumps is listed below in detail of each section and their topics:
Visitors and Prospects: 8%
- Describe the relationship between visitors and prospects.
- Given a scenario, apply the appropriate plan of action using Prospect Audits.
Administration: 11%
- Describe the capabilities of the Pardot Recycle Bin.
- Explain the relationship between Pardot and Salesforce.
- Illustrate how to create, edit, and map fields.
Pardot Forms, Form Handlers, and Landing Pages: 20%
- Identify the capabilities, use cases, and interpret reporting metrics for landing pages.
- Given a scenario, identify the capabilities, use cases, and interpret metrics of Pardot forms.
Lead Management: 24%
- Define the capabilities of a complete action.
- Explain what a Grade measures and how grading is managed.
- Define the capabilities of page actions.
- Explain the components and use cases of an automation rule.
- Explain what a Score measures and how scoring is managed.
- Identify the capabilities and use cases of custom redirects.
Email Marketing: 20%
- Distinguish between the metrics collected in Pardot email reporting.
- Distinguish between an Email and an Email Template.
- Given a scenario, identify the capabilities and use cases for email.
Engagement Studio: 17%
- Explain the process of updating an engagement program including its assets.
- Distinguish between the components of an engagement program.
NEW QUESTION 49
False
19. Which of these are default user roles?
- A. Sales Manager's Assistant
- B. Administrator
- C. Sales Manager
- D. Marketing
- E. Admin Vacation
- F. Sales User
Answer: B,C,D,F
NEW QUESTION 50
What is needed for a page action to trigger for a prospect visiting a high value web page?
- A. Adding a page action and Pardot tracking code on the page.
- B. Adding a page action on the form.
- C. Create an automation rule based on the specific webpage.
- D. Add a completion action on the landing page.
Answer: A
NEW QUESTION 51
What is the process to add a prospect who visits a pricing page to a list?
- A. Create an automation rule
- B. Use a Tag
- C. Create a segmentation rule
- D. Create a page action
Answer: D
NEW QUESTION 52
By default, which two objects does Pardot write to in Salesforce? Choose 2 answers
- A. Contact records
- B. Case records
- C. Account records
- D. Lead records
- E. Opportunity records
Answer: A,D
NEW QUESTION 53
Which two prospect activities trigger a sync from Pardot to Salesforce? Choose 2 answers
- A. Opening an email
- B. Unsubscribing from email
- C. Clicking a custom redirect
- D. Submitting a form
Answer: A,D
NEW QUESTION 54
What behavior should an Administrator expect if a new send email step is added to the middle of an engagement program that has been running for several weeks?
- A. A new email CANNOT be added to an engagement program.
- B. All prospects in the engagement program will receive the email, even those who have already reached the end.
- C. All prospects in the engagement program who have NOT reached the end will receive the email.
- D. Only prospects in the engagement program who have NOT reached that step will receive the email.
Answer: D
NEW QUESTION 55
What information can you access on the Prospect List?
- A. Prospect's Score
- B. Date of when prospect converted from a visitor
- C. Prospect's Email Address
- D. Prospect's Title
- E. Prospect's Name
- F. Date of prospect's last activity
- G. Prospect's Company
- H. Prospect's Grade
Answer: A,E,F,G,H
NEW QUESTION 56
What is Lead Qualification?(select two)
- A. The process of determining when a prospect is ready for follow up from your marketing team.
- B. An automated set of actions that ensures your sales team gets a steady stream of purchase-ready prospects.
- C. The process of determining when a prospect is ready for follow up from your sales team.
Answer: A,C
NEW QUESTION 57
An Administrator wants to make a list of all prospects who complete the Contact Us form but only wants them to be added the first time they complete the form. If a prospect is ever removed from the list, they shouldn't be able to get added back to it.
What is a recommended way to create this type of list?
- A. Use an automation rule where prospects who complete the form will match the rule once and be added to the list.
- B. Use a dynamic list that matches prospects as they complete the form.
- C. Use table actions to add prospects who have completed the form to the list.
- D. Use a completion action on the form to automatically add anyone who completes it to the list.
Answer: B
NEW QUESTION 58
What is tracked by the custom email links generated by Pardot?
- A. Link clicks
- B. Page visits
- C. Unsubscribe
- D. Form completions
- E. Email opens
Answer: A,B,E
NEW QUESTION 59
A Pardot administrator wants to use progressive profiling to collect information on a prospect over time.
What It the recommended Pardot asset to use?
- A. Pardot form handler
- B. Pardot form
- C. Third party form
- D. Pardot landing page without a form
Answer: B
NEW QUESTION 60
How can a visitor convert to a prospect?
- A. Visiting a tracked website
- B. Viewing an embedded form
- C. Submitting a form on a landing page
- D. Receiving a marketing email
Answer: C
NEW QUESTION 61
Which two requirements must be met in order to have both e Lead end a Contact field sync with the same Pardot prospect field? Choose 2 answers
- A. The Pardot field must be a drop-down field.
- B. The Lead and Contact fields must have the same Salesforce field label.
- C. The Lead and Contact fields must have the same API name.
- D. The Pardot field must be mapped to the Salesforce field.
Answer: C,D
NEW QUESTION 62
After a prospect completes steps 1-5 of a 10 step engagement studio program, the prospect is added to one of the engagement studio program's suppression lists.
What will happen if the prospect is removed from the suppression list?
- A. The prospect will begin the engagement studio program again on step 1.
- B. The prospect will be also be removed from the recipient list of the program.
- C. The prospect will continue on the engagement studio program onto step 5.
- D. The prospect will continue on the engagement studio program onto step 6.
Answer: D
NEW QUESTION 63
A project is on day 3 of a step with a designated wait time of 5 days. The engagement studio program is then paused for 1 day and restarted.
If the wait time for the step remain at 5 days, what day of the designated 5 days of wait time would the prospect be on when the program is restarted?
- A. Day 4
- B. Day 3
- C. Day 0
- D. Day 5
Answer: A
NEW QUESTION 64
A prospect is permanently deleted from Pardot. That prospect then fills out a new Pardot form and submits their information.
What happens to the prospect?
- A. The submission of the form retrieves and restores the previously deleted prospect information including activities.
- B. No new prospect is created because the prospect had previously been permanently deleted.
- C. An error message is displayed on the form preventing the prospect from submitting
- D. A new prospect is created even though the prospect had previously been permanently deleted.
Answer: D
NEW QUESTION 65
If a prospect clicks on a custom redirect after filling out a form, will the prospect's assigned Pardot campaign change?
- A. Yes, but only if the Pardot completion action for the custom redirect is set to change the campaign.
- B. Yes, the Pardot campaign will change based on the page the custom redirect links to.
If you want to change a Prospect's Pardot Campaign, you can accomplish it via Automation Rules, Form completion actions, and more. - C. Yes, the Pardot campaign will change based on the page the custom redirect links to.
- D. No, it's not possible to change a Pardot campaign by clicking on a custom redirect.
- E. No, a Pardot campaign will always stay the same since it's a first touchpoint.
Answer: A
NEW QUESTION 66
Creating or marking an opportunity as lost will result in the change of a prospect's score
- A. True
- B. False
Answer: A
NEW QUESTION 67
How many Salesforce connectors can a Pardot instance have verified at one time?
- A. 0
- B. 1
- C. 2
- D. Unlimited
Answer: B
NEW QUESTION 68
What is a good bounce rate?
- A. Less than 5%
- B. More than 10%
- C. Less than 10%
- D. More than 20%
Answer: C
NEW QUESTION 69
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