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IBM Commerce Solutions Selling/Order Mgmt Sales Mastery Test v1 Sample Questions:

1. What is a key marketing capability in the WebSphere Commerce platform?

A) Marketing analytics
B) Marketing resource management
C) Campaign planning
D) Marketing experimentation (a/b testing)

2. The key value proposition of WebSphere Commerce Precision Marketing engine is to allow businesses to _________________.

A) build an ongoing dialog with shoppers using triggers and actions
B) leverage marketing analytics to tune marketing activities
C) budget and plan marketing campaigns across channels
D) deliver a personalized shopping experience based on user identity

3. In what phase of the Smarter Commerce lifecycle does IBM Sterling Configure Price Quote (CPQ) solution fit into?

A) Personalization and marketing across all channels.
B) Sourcing and procurement of goods and services.
C) Servicing customer needs across multiple channels.
D) Selling and fulfillment across channels.

4. IBM Sterling OM provides a single order repository that enables a user tomodify, update or track all orders real-time for what type of channel?

A) Call Center
B) Field Sales
C) Retail Store
D) Any combination of channels.

Solutions: